College Cheerleading Cinematographer
Division 1A All-Girl Cheer | “Horns Up” Docuseries
During a two-year break from filming weddings, I had the opportunity to step into the world of NCAA Division 1A cheerleading, documenting the University of South Florida All-Girl team across two full competitive seasons.
The result was Horns Up, a documentary series following the team through training, preparation, and national championship runs — capturing the intensity, pressure, and dedication required at the highest level of collegiate cheerleading.
Filmed and directed solo, the series provided a rare behind-the-scenes look at the daily grind of a championship program.
If you're a cheerleading coach or collegiate program, I specialize in capturing authentic team culture, practices, and competition preparation through cinematic storytelling.
Learn How the Series Was Filmed
For filmmakers interested in documentary storytelling, I also created a full course breaking down how I filmed two seasons of NCAA cheerleading as a solo cinematographer.
The course covers:
Camera setups
Interview lighting
Following athletes during practice
Documentary storytelling structure
Editing sports docuseries
Season 1 follows the USF All-Girl team through a championship season, capturing the pressure, injuries, and relentless work required to compete at the top level of NCAA cheer.
Season II Horns Up USF All Girl Season 2, titled “Leave No Doubt,” continues the story with deeper access to practices, athlete interviews, and the team's pursuit of another national title.
Both seasons were filmed, directed, and edited entirely solo by Brett Hatfield.
College Cheerleading 2025 Cinematic Edit | Cheerleading Cinematographer
A cinematic highlight capturing the speed, athleticism, and intensity of collegiate cheerleading.
This style of content is ideal for:
Recruiting videos
Program promotion
Social media campaigns
National championship hype content
I also created the Open Gym mini-series — a documentary-style concept where I sit down with individual stunt groups for interviews before filming their practice sessions.
The goal is simple:
Let future athletes see real, unfiltered practices.
No scripts.
No staged moments.
Just the reality of the work behind elite cheer programs.
Open Gym episodes highlight:
Stunt group chemistry
Team communication
Athlete personalities
The raw process behind elite routines
These smaller productions are perfect for programs that want high-quality content without a full documentary production schedule.
USF All Girl & Tampa University | Open Gym
Hatfield Productions created the Open Gym series for YouTube and TikTok to showcase the real side of cheerleading.
Cheerleading is one of the most demanding sports in the NCAA — long practices, endless repetition, and constant pressure to perform. Open Gym brings viewers inside that process.
Episodes feature:
Mic’d up stunt groups
Athlete interviews
Unstructured practices
Behind-the-scenes access to elite programs
Programs featured include:
University of South Florida All-Girl Cheer (Division 1A)
University of Tampa Cheer (Division II)
Palm Harbor University High School | Canes Cheer | Hatfield Productions
Hatfield Productions also produces hype and promotional content for high school programs.
The Palm Harbor University High School Canes Cheer cinematic hype reel was created to support their run toward College Nationals 2026, highlighting the athletes and energy behind the program.
Work With a Cheerleading Cinematographer
If you're a cheerleading coach, gym owner, or collegiate program, I produce:
Cheerleading docuseries
Recruiting films
Team hype reels
Practice documentaries
Behind-the-scenes program features
Based in Tampa Bay, but available to film programs nationwide.
Hatfield Productions
Brett Hatfield
Director & Cinematographer
Creator of the Horns Up USF All-Girl Cheer docuseries and the Open Gym cheerleading series, documenting collegiate and competitive cheerleading programs through cinematic storytelling.
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